Y

Y, the new men's fragrance from Yves Saint Laurent. The fragrance of a generation of creative, entrepreneurial, and passionate men. Men who dream, dare, and live to achieve.

Y, the fragrance of a generation of creative, entrepreneurial and accomplished men who dare to follow their passions and intuitions; to ask themselves the right questions to create their own path to fulfillment.

The bottle with its clean lines is minimalist in its construction but retains a strong creative signature thanks to the notch revealing the Y on the back of the bottle.

The eau de toilette represents the duality of these men: a luminous and radiant top note contrasted by the strength and sensuality of the heart and base notes. A decidedly masculine, dark, light fougère.

It is the scent of those who dream, dare and live to achieve.
Everything starts with a why. #THATSY
It all starts with a why. #THATSY